Rovina Quiz Funnel Breakdown

Rovina's kidney health quiz funnel sells a 12mg astaxanthin supplement through a doctor-style intake: an eGFR stage ladder, a Kidney Oxidative Stress Assessment delivered at screen 9 instead of the end, and a rust-metaphor mechanism slide that rebuts the remedies the buyer just admitted trying. It closes its question run by asking for the date of the buyer's next doctor appointment, tying the pitch to the lab result she already dreads.

October 2026

Snapshot date

See brand

Rovina

Rovina sells an astaxanthin supplement positioned for kidney support, aimed at adults worried about declining kidney function and the lab numbers that track it. The quiz speaks to buyers already inside the doctor-and-labs cycle and frames the product as an antioxidant shield for the kidneys' filters. Captured: 20 screens, landing → screen 20.

Product Type

Ecom

Revenue/mo

~$1.5M/mo (est.)

Visitors/mo

~1.6M/mo (est.)

Quiz Funnel

20 steps